Welcome back to our series on getting started with value-based bidding for lead gen marketers! We’ve discussed evaluating whether it makes sense for your business, setting your data strategy, and ...

As data privacy concerns rise, companies are rethinking their lead generation strategies to better respect and protect private customer information. Many business leaders are finding that maintaining ...

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results. The truth ...

The system aims to help small and mid-sized businesses improve lead generation efficiency through structured, data-informed marketing processes. RICHMOND HILL, ON, CANADA, December 31, 2025 ...