Data analysis forms the backbone of modern marketing ecosystems. Every marketing campaign that you run can be analyzed vis-a-vis user behavior, messaging, demographics and so on. While the jury is ...

Key market opportunities include rising demand for adaptive investment strategies, increased use of predictive analytics in asset management, greater focus on early market shift detection, integration ...

The emerging field of 'predictive analytics in mental health' has recently generated tremendous interest with the bold promise to revolutionize clinical practice in psychiatry paralleling similar ...

One of the key concepts of the acclaimed science fiction book series Foundation, first published in the 1940s by Isaac Asimov, is the ability to predict human behavior. It imagined a new field, dubbed ...

Predictive analytics models can help you completely transform every aspect of digital marketing. Here's how to take advantage of it. Predictive analytics is the method of using historical and recent ...

In today's data-driven business landscape, predictive analytics and business intelligence (BI) have emerged as powerful tools that enable organisations to make informed decisions and gain a ...

IBM Watson is the most well-known example of predictive analytics in use. If your company wants to benefit from predictive analytics, here's what you need to know. Predictive analytics use historical ...

In the fast-paced world of cricket, predicting match outcomes used to rely on gut feelings and instincts. Today, however, predictive analysis is transforming the game, helping coaches, analysts, and ...